Kellogg’s new cereal wants you to just add water to the bowl

Have you ever wanted cereal on the go, but couldn’t get milk and eating it dry just wasn’t an option? Well, Kellogg’s is here with an innovative new way to help those who are constantly on the go enjoy a bowl of cereal.

Kellogg’s introduces new “instant bowls” that only require water, allowing cereal lovers to finally enjoy a delicious bowl of cereal anywhere, anytime.

Each portable bowl is portioned with the perfect amount of cereal and instant milk. All you have to do is add cold water to the fill line and stir to create real milk!

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